Track Every Click, Every Journey, Every Action.
You built a beautiful website. Now it's time to get actionable data out of it.
See How Individual User-Tracking Can Improve Business.
Read The WhitepaperBuilding a Data Layer
In this day and age, it’s not only about building custom software. It’s about driving customer engagement through data-driven decision making. By building a data layer underneath your UX / UI that tracks user behaviors and pushing them through a single source of truth, you can turn each and every interaction into a marketable result.
Helping To Put Your Data To Work
See How It Works
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Collect
Data Gathering
Configuring user engagements from your website, CRM, analytics engines, and more to feed into a unified platform. Once there, you can easily cross-reference these sources against each other for extremely powerful insights.
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Profile
Data Analysis
Creating unique user personas and building new audiences based on business rules, user trends and user actions that leverage data points across your sources.
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Engage
Marketable Actions
Use profile types and data rules to feed users directly into marketing platform like Google Ads, Facebook Ads, and more. Best part is, your marketing team could easily take it from here.
Get Your Hands on the Literature. It's Worth a Read!
Read The WhitepaperWhat Could We Do With All That Data?
Building Your Best Marketing Tool
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Collecting user journeys from multiple sources at once and getting it to the marketing platforms that matter to your business. So how does it work?
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Create User Personas
Sync data from all sources and create user profiles that attribute all past and future data. Know who is on your site, what they are doing and how to market to them.
Get StartedSee How Individual User-Tracking Can Improve Business.
Read The Whitepaper -
Build Audiences
Create business rules and computed traits that allow you to automatically sort visitors into buckets that you pass downstream to marketing, automation, customer service and other applications.
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Automatically Market
Leverage our expertise to market based on specific user interactions and create effective new funnels to track.
- Analytics
- Heatmaps + Recordings
- Advertising
- Customer Success + Chat
- A/B Testing
- CRM
- BI Tools
- Email Marketing
